Archive for the ‘Audio ECourse’ Category

Audio Course – Day 6

Click HERE to start the Audio Course from the beginning at day 1.

Today we will discuss my two FAVORITE options for recording your audio for your direct sales business…Audio Acrobat and computer recording. Let me know what you think:

Audio Acrobat
This is a great option if you want to use audio often AND if you have a website or blog to which you can upload your audio recording. It also is great for doing audio interviews etc because you’re doing all recording via phone.

Whenever you’re tooling around the Internet and see a little button on a website, chances are pretty good that it was recorded via Audio Acrobat and then uploaded to a website.
There’s a monthly fee associated with Audio Acrobat, but it’s well worth it for what you’re getting from them. This is highly recommended by me and TONS of work at home moms recommend it as well.

Recording via your computer.
If you have a Mac there’s a great package out there called Garageband that is wonderful for this. Click here for more info on Apple’s ILIFE software and Garageband

Also check out Amazon’s many options for external microphones for your computer so you can use other recording software as well: Click Here For Amazon Microphones and Headsets

So your assignment for today? Sign up for the free 30-day trial with audio acrobat at Audio Acrobat after you’ve had a chance to look it over. Then do some research to see if there are other recording options for your computer (you’ll either need a computer with an internal microphone or you’ll have to purchase an external one).

In our last lesson we’ll throw around some ideas about the content of your recordings. I’ll see you then!

Click here to go to Day Seven of the course.

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Audio Ecourse- Day 7

Click HERE to start the Audio Course from the beginning at day 1.

Hi again…we’re coming in for the home stretch now and I hope you’re enjoying the course!

Today we’re going to talk in general about content… what in the world should you talk about in these audio segments.

Well, just like everything else in your direct sales business you have 4 main areas of business where recording can be used.

1. Booking/Hostesses

2. Orders/Customer Service

3. Recruiting

4. Downline Management

Over the next two days, let’s talk about some ideas in each area to get your wheels turning. You might want to make some copies of the blank audio outline form that I sent you on Day Two and have them close by as you think these through so you can jot some notes and ideas right away.

Booking/Hostesses
1. A voicemail line that you update each week giving potential hostesses your next available dates for parties

2. An email audio for your hostess giving tips to maximize her party… or if you have a separate website you can do a series of audios for your hostesses with standard information that they need to know for your parties. This will help especially these days when it’s hard to track down your hostess via phone, you can leave her a message telling her to go to the page on your website for her hostess hints. That way she can pop into your site anytime (like after midnight when the kids are finally down and she has a few minutes – you don’t want her calling your home then!) to hear.

3. Record a message about the monthly hostess offering from your company

Orders/Customer Service

1. Customer specials for the month audio

2. Product tutorials – take some time to go through your most popular items and talk about the benefits and features and any special uses of the product.

3. A monthly audio newsletter

Tomorrow we’ll talk about two other ways to use audio in your business! See you then!

Click Here to go to Day Eight of the course.

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Audio Ecourse – Day 8

Click HERE to start the Audio Course from the beginning at day 1.

Thanks for keeping with me on this LONG course! I’ll likely build more into it and start charging for it in the future, so spread the word now if you think it’s valuable!

Here are two more ways to use audio with your business. As you can see, there are so many options and that is why I really think audio acrobat is the way to go for recording. Click here for a free trial of audio acrobat

Ok, onto the two ways to use audio:

Recruiting

1. Record a 5-minute company overview audio to talk about your business opportunity.

2. Interview the top sellers or company founders and have them talk about the opportunity with you. Send recruits there after they’ve had a chance to look at your specific information.

3. Your bio page. When you’re recruiting you want your potential downline to feel comfortable with you. Record a 5 minute “all about me” audio so they can hear about your involvement in your company and sell yourself to them.

Downline

1. Record a monthly recognition audio. Celebrate the members of your team who achieved promotions, sales goals and recruiting. Welcome new members for the month too.

2. Do a conference call team meeting (and record it if possible for those who couldn’t make it). Talk about company issues, upcoming specials and hostess bonuses and do team training. This is a great way to include out of state downline and keep them involved.

3. New recruit training. Record the information that you give out to each new recruit so that, like your hostess in the above example, she can listen at her leisure and really be focused on it. Then follow up with a one on one call to go over her specific questions.

4. Product training. Help your downline really sell your products by talking about your product catalog in depth and giving them ideas for how to sell specific items. Use your top sellers for this and do interviews with them on how they sell, etc.

So… now you’re ready! Now, you may be like most direct sales reps and not have a website to upload these audios once you have them recording. It’s not an issue if you’re using a voicemail system because they’ll be calling in to hear it but it does become an issue if you want to keep the audios in archive, etc.

So, here are a few places to go for a quick look on setting up a website:

1. Set up a Blog
This is a great option for customer service or downline communication. Use audio blogger or audio acrobat for easy uploading of your audio.

2. Yahoo Groups
You can set up a password protected downline group and add the audios into the “Files” section for everyone to download and/or listen to as needed.

3. Internet Based Family
This is a great site to set up a simple but fantastic fully functional website so you can have all your audios here for all categories of your business. You can password protect certain pages – for your downline, for instance, and have others open for everyone else.

I think all direct sales professionals should have a website separate from their company sponsored one. If you’re interested in finding out more about that, send me an email and I’ll add you to my list of people interested in a quick course on setting up a website for your direct sales business even if you have one through your company.

I’d love to hear how you are doing with your audio so please email me and let me know!

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