Archive for January, 2009

One of the best things you can do when you start building a team in your system. There are several ways to do this:

1. Yahoo Groups – a free service and a very easy way to do this. Most people are familiar with this.

2. MyFamily.com – this is the one I’ve used for years and works great. There is a charge after the first 30 days but it’s easy to navigate for everyone. These sites were originally created as ways for families to stay connected. Works great for a team as well.

3. Ning.com – relatively new but becoming very popular, Ning would be my forum of choice if I were to start a new team website now (too hard to switch everything over though I’m considering it). Very easy to use, user friendly and it has a lot of functionality for your team.

No matter what you do, start something like this the day you sign up your first recruit. You’ll be glad you did!

Use Infomercials To Generate Sales In Home Party Plan – Direct Sales Businesses
By Deb Bixler

Tips for Sales – Infomercials Sell Products

Infomercials are powerful sales tools that can be incorporated into any sales business and are especially effective in the direct sales or home party plan business. Every infomercial has six sales techniques:

• 1. Product Knowledge
• 2. Repetition
• 3. Testimonials
• 4. Sidekick
• 5. Urgency
• 6. The Wow Factor

When you incorporate the infomercial system into your home show, now matter what you are selling, will sell better! When you take all of those sales tools and put them into your show, your guests will develop desire for your product, opportunity or services, even if they came to the sales presentation with little or no interest.

Product Knowledge

When you educate your audience in the benefits of your product or services they will learn why they need it. Your mission is to teach them how owning or becoming a part of your organization will enhance their lives.

Repetition

The amount of time you spend on a product should be in direct relationship to the value and repetition is essential.

Testimonials

When you field testimonials from the audience, and tell stories of testimonials of people you know people will listen. Quote outside experts.

Sidekick

Find a sidekick at your show. It should be easy. Anyone who likes to talk. Bring them into the banter with questions and attention.

Urgency

You can establish a sense of urgency with monthly specials, expiring products, or even with a statement. How about: “It is only six weeks until summer, ladies, and this pedicure set will give you gorgeous feet and toes by the time you dig those sandals out.”

The WOW Factor

“Look at that… I can’t even believe it myself!” People buy emotionally. When people get excited, have fun and are impressed, they get emotionally involved.

When was the last time you watched an infomercial? Sales is the art, science and skill of creating more and more desire in the market place for your product, service or opportunity. Check out a couple of infomercials and study the techniques used to create desire.

Deb Bixler retired from the corporate world in 1999 to enjoy life as an entrepreneur. In the first 9 months as a direct seller she replaced her corporate business salary of $80,000 per year. Deb achieved the top honors offered in her company in personal sales every year for 7 years in a row and earned the President’s Club 5 of those 7 years.

Visit Deb’s site atDirect Sales Systems To Increase Sales

Here’s one resource that I’ve recommended for direct sellers since I found out about it 5 years ago:

You can sign up for this free resource at www.directsellersuniversity.com/actionplanmarketing. The weekly newsletter that you get along with the free report is excellent and although it’s not specifically geared toward direct sales type businesses, almost everything he talks about can be applied easily and with good success.

I purchased his full program several years ago and have followed many of his step which have made a difference in my business. I encourage you to give it a try – at least starting with his freebies. You’ll be glad you did.

Click here to check out Action Plan Marketing.